The Goldstein Group brokered the sale of 670 Route 1 in the Iselin section of Woodbridge. The transaction involved a highly visible 7,200-square-foot free-standing building situated in one of the state’s most coveted retail corridors.
John Ostrowski, vice president of The Goldstein Group, represented the seller, Alshan Realty LLC, while legal matters for the seller were handled by the firm Bertone Piccini LLP of Hasbrouck Heights. The asset was acquired by 670 Iselin LLC.
Located on the heavily traveled Route 1, the property offers unparalleled exposure and robust traffic counts. Its strategic positioning provides seamless access to the Garden State Parkway, Route 9, and the New Jersey Turnpike, making it a prime target for retail and medical users alike.
The building features over 60 parking spaces and direct ingress/egress on Route 1, serving a dense trade area with an average household income exceeding $100,000 within a three-mile radius.
“We worked hand-in-hand with our client to understand their objectives and design a sales strategy that would deliver the best outcome,” Ostrowski said. “By combining market insight, strong buyer relationships, and consistent communications, we facilitated a smooth and efficient sale process.”
The 670 Route 1 site is anchored by a diverse neighborhood of national retailers and high-volume destinations, including:
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Big Box & Grocery: Wegmans, Target, ShopRite, Trader Joe’s, and Sprouts.
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Retail & Hobby: Hobby Lobby, Marshalls, Burlington, DSW, and Best Buy.
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Dining & Services: Jose Tejas, Starbucks, Dunkin’, and Planet Fitness.
The sale reflects the continued strength of the Route 1 retail market, which remains a “high-barrier-to-entry” zone for investors seeking stable, free-standing assets. The property has historically hosted multiple tenants, including Pearle Vision and Woodbridge Treatment Services, highlighting the building’s versatility for various commercial uses.
