Affinity Federal Credit Union, New Jersey’s largest headquartered credit union, has officially launched its third annual Wellbeing Awards. The program is designed to honor the “unsung heroes”—the local individuals and organizations who have pioneered innovative resources for financial, physical, and community health across the Garden State.
The nomination window opened on Feb. 16 and will remain active through March 27.
Staying true to the credit union philosophy, the Wellbeing Awards prioritize impact over size. Whether it’s a nonprofit tackling food insecurity or a business owner providing mental health resources for their staff, the awards highlight those who are moving the needle on quality of life in New Jersey.
“Every day, we see individuals and organizations across New Jersey stepping up,” Kevin Brauer, CEO of Affinity Federal Credit Union said. “The Wellbeing Awards are our way of recognizing those efforts and shining a light on the programs that are making a real difference.”
Nominees are evaluated based on three core categories, each focusing on a different dimension of a healthy life:
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Financial wellbeing: Programs that provide tools for debt reduction, savings, or financial literacy.
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Community wellbeing: Efforts that bridge social gaps, support vulnerable populations, or revitalize local neighborhoods.
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Physical wellbeing: Initiatives that encourage healthier lifestyles, preventative care, or mental health support.
To ensure a rigorous and fair selection process, Affinity has assembled a diverse panel of experts from the worlds of data analytics, health care, and community service. The 2026 panel includes:
The awards are open to any individual or organization operating within New Jersey. Affinity encourages community members to look for nominees who demonstrate innovation (using new methods or technology) and commitment (a long-term dedication to their cause).
Winners from previous years have included Bound Brook-based nonprofit Miriam’s Heart for their work with foster youth and Clever Girl Finance for empowering women through financial education.


