Pickleball Kingdom on Wednesday announced it is continuing its rapid expansion across New Jersey with a new location planned for Old Bridge. This announcement follows the success of its Hamilton club and upcoming facilities in Watchung and Tinton Falls, with another site under consideration in South Brunswick.
The new Old Bridge club will be led by franchisee Sri Adimulam and his partners from Central Jersey, operating under the name PICKLEPLEX. Adimulam, who brings a strong passion for the sport, emphasized his vision to create more than just a sports facility. “Pickleball Kingdom Old Bridge will be more than a sports facility—it will be a place where fun, fitness, and fellowship come together,” he stated.
The facility will feature state-of-the-art indoor courts to ensure year-round play, regardless of weather conditions. It will also offer a range of programs and amenities, including:
- Professional coaching and clinics for all skill levels.
- Youth development programs to nurture new players.
- Leagues and tournaments for competitive play.
- A pro shop stocked with high-quality equipment.
- Spaces for community and corporate events.
According to Ace Rodrigues, founder and CEO of Pickleball Kingdom, the Old Bridge location will further solidify the brand’s presence in New Jersey.
“Every new club deepens our impact and strengthens the Pickleball Kingdom brand,” he said. The company’s business model has proven successful, with high average unit volumes (AUV) per location, making it a strong franchise opportunity for new investors.
Rob Streett, president and chief global officer of Pickleball Kingdom, expressed confidence in the new team, noting that Adimulam’s “energy, leadership, and community-driven vision align perfectly with our mission.”
As pickleball continues its surge in popularity, the new Old Bridge facility aims to become a key destination for enthusiasts and a vibrant hub for the local community.
