Rider University has entered into a new statewide media partnership with 24/7
streaming network On New Jersey to become the presenting sponsor of flagship
morning program ONNJ Mornings with Ken Rosato.
The partnership builds on Rider University’s recent collaboration with ONNJ during the
network’s gubernatorial debate production last fall.
The partnership will include recurring on-air conversations featuring Rider’s leadership,
faculty, students and alumni, as well as original segments highlighting the University’s
academic programs, innovation and robust campus life.
“This partnership with Rider University is exactly what ONNJ was built for,” ONNJ co-
founder Gerald D’Ambra said. “It started with a shared commitment to serving the public
during our debate coverage and quickly became something more — a true alignment of
values.”
Co-founder Lisa Marie Falbo said it’s a true partnership.
“What stood out to me immediately about Rider was their willingness to show up — not
just as a sponsor, but as a participant in the stories that matter to this state,” she said.
“This partnership allows us to bring real voices, real perspectives and real impact to our
audience every single morning.”
ONNJ continues to expand its reach across broadcast and streaming platforms,
delivering approximately 20,000 viewers per hour in its morning daypart, alongside a
growing digital footprint that includes more than 170,000 monthly website impressions
and an email subscriber base of more than 30,000.
By aligning ONNJ’s growing media footprint with Rider University’s mission, the
partnership represents a new model for how institutions and media organizations can
work together to elevate local voices and strengthen local communities.
Rider President John Loyack said the school was happy to enlarge its relationship with
the network.
“Rider University is proud to partner with ONNJ in a way that reflects our shared
commitment to civic engagement and the communities we serve across New Jersey,”
he said. “This collaboration creates new opportunities to elevate voices from our
campus and contribute meaningfully to conversations shaping our state, as we continue
to reimagine Rider’s role and impact.”
Seven-time Emmy Award-winning journalist Ken Rosato, host of ONNJ Mornings, also
emphasized the impact of the collaboration.
“As someone who’s spent decades connecting with viewers across this region, I know
how powerful local storytelling can be,” he said. “This partnership with Rider University
brings a new depth to what we do every morning — introducing our audience to voices,
ideas and stories that are shaping the future right here in New Jersey.”
