New Jersey’s athletic landscape is getting a high-tech upgrade. Shoot 360, a global leader in technology-driven basketball training and immersive skill development, is officially launching its very first Garden State facility along the Jersey Shore.
Opening its doors on Sept. 12, the brand-new 12,000-square-foot facility is located at 3601 Sunset Ave in Ocean Township, bringing professional-grade training tools directly to local youth, teams, and basketball enthusiasts.
Owned and operated by local entrepreneur and commercial real estate executive Kevin Sullivan, Shoot 360 Jersey Shore bridges the gap between casual play and elite athletic analytics. Driven by a desire to build a positive community space for his family and neighbors, Sullivan brought the franchise to New Jersey to offer players access to the same advanced tracking tools utilized by NBA teams and collegiate programs.
“Basketball has always been a passion of mine, and when I discovered Shoot 360, I saw an opportunity to bring something truly unique to New Jersey,” Sullivan said. “Whether athletes are looking to take their game to the next level or just have fun with friends, we’ve built a space where everyone feels like they have a home court.”
Inside the Ocean Township facility
The expansive facility is designed to transform how players train and compete, featuring:
- Six dedicated skills courts and six shooting courts
- An NBA-sized half court
- A large conference and team room, alongside a 1,000-square-foot mezzanine
- Proprietary machine-vision software that tracks and measures performance across three core pillars: ball handling, passing, and shooting
By combining physical repetition with real-time analytics and gamified software, the platform delivers instant performance feedback to help athletes accelerate their development. The global franchise is backed by prominent basketball names, including NBA and WNBA stars Trae Young, Sue Bird, and Breanna Stewart.
Founding members weekend celebration
To mark its grand opening, Shoot 360 Jersey Shore will host a Founding Members Weekend on Sept. 12 and 13. The opening event will feature facility tours, shooting competitions, prize raffles, and light refreshments, alongside heavily discounted membership tiers (limited to the first 50 sign-ups for Hall of Fame and All-Star levels).


