Bergen Town Center in Paramus has completed a significant upgrade and improvement program and to commemorate the renovation will hold a two-day community event to celebrate!
Urban Edge Properties, responsible for the upgrades to BTC, said they improved the digital signage, landscaping and wayfinding that delivers a modern shopping experience for customers.
“Bergen Town Center has long been a primary destination for both essential and discretionary shopping and also a gathering spot for the local community,” Bassam Mhich, SVP, asset management – property operations for Urban Edge said. “After 67 years at the center of Paramus’ retail mecca, this new experience will showcase the newest concepts that have chosen to locate here as well as draw even more.”
On June 20 from 3-6PM, visitors can join the ‘Taste of BTC’ featuring NJ-based celebrity chef, restauranteur, and television personality, Josh Capon. Guests will be able to explore the flavors of BTC favorites, preview some soon-to-open eateries including Tacoria and Ani Ramen and vote for Bergen’s Best Bite.
Additional activities include a visit with Garrett from Z100’s Elvis Duran and the Morning Show and giveaways including a limited edition BTC Moscow Mule Mug (first 400 shoppers). Pepsi will also be on site offering free samples to go with the restaurant offerings.
The party continues on June 21, from 9AM-4PM with rooftop morning yoga and Zumba classes followed by meet and greet events back at Center Court where NY Giants QB Tommy DeVito (11AM-1PM) will play some games, pose for selfies and sign autographs.
The first 200 children will also go home with a mini football. Then, Reality TV Star Melissa Gorga of The Real Housewives of New Jersey (2-4PM) will be on-site to greet fans with photos and autographs and share sweet treats from the famous Sprinkles by MG!
More limited edition BTC swag will be given away during both meet and greet events. Linked by Lidya is also selling pieces from her permanent jewelry collection.
