New Jersey’s booming online gaming market has a fresh contender. G2 Digital has officially launched Vegas Club Casino in the Garden State, introducing a real-money online gaming platform operating under a market access partnership with Caesars Entertainment and regulated by the New Jersey Division of Gaming Enforcement.
Founded by industry veterans Greg Carlin—co-founder and former CEO of Rush Street Gaming and Rush Street Interactive—and Dan Alexander, who helped build PlayStar into a top-ten state operator, Vegas Club Casino aims to revive an entrepreneurial, player-first approach to digital gaming. The platform prioritizes transparent promotions and straightforward rewards featuring simplified playthrough terms over the heavy restrictions common with larger corporate competitors.
The debut arrives during a historic surge for New Jersey’s digital gaming sector. Vegas Club Casino is part of a wave of new brands entering the market, matching the launch volume of the previous four-and-a-half years combined.
The timing aligns with staggering financial milestones across the state:
- June Revenue: Generated $271 million in gross gaming revenue, marking a 17.5% increase year-over-year.
- Year-to-Date Growth: First-half gross gaming revenue surpassed $1.59 billion, a robust 15.0% jump compared to the same period in 2025.
“Creating a great online gaming experience means delivering authentic excitement, real player protections, and the feeling that every player is a VIP,” Greg Carlin, co-founder and CEO of G2 Digital said. “Vegas Club Casino combines the timeless appeal of classic Las Vegas with the transparency and security of a fully regulated online casino.”
Vegas Club Casino is now live for users 21 and older physically located within New Jersey. Players can access the platform via desktop at NJ.PlayVegasClub.com or download the mobile app for iOS and Android to explore a comprehensive catalog of digital slot machines, classic table games, and player rewards.
Following its New Jersey debut, G2 Digital has its sights set on broader regional expansion, with future rollouts planned for Ontario, Alberta, and Pennsylvania, pending regulatory approvals.
