PuroClean, a leading property restoration and remediation franchises, was awarded the 2024 Franchise of the Year. This is the second year in a row – and within six years of first becoming eligible after completing the required two years in business – that Nelson and Sujey Rivera, the husband-and-wife duo franchise owners of PuroClean of Morristown, have earned the title at the company’s Annual International Convention.
Selected from nearly 500 franchise locations across North America, the Riveras have again earned the network’s highest honor.
The Riveras also co-own and operate PuroClean of Livingston, Bloomfield, and Chester, as well as Eugene, Oregon.
Over the years, the Riveras have built a remarkable reputation, earning multiple accolades for their service and performance, including the PuroClean Cares® Award for outstanding impact, the Brand Promise Award, and four consecutive invitations to the President’s Circle.
With more than $5 million in annual revenue and a 20% year-over-year growth rate, the Riveras business has become a model of operational excellence. The Franchise of the Year award recognizes exceptional achievement in multiple areas, including revenue growth, market penetration, profitability, and brand leadership.
“When we won this last year, a lot of people started calling us and asking for advice, which I couldn’t give. But the truth is, the reason we’re so successful has everything to do with the people in this room,” Nelson said. “My first job over $1 million came from Russell Benes, a fellow Franchise Owner. I was in Vermont with Darrel Depot and later Oregon with Ben Doebler, also Franchise Owners, and all the relationships I’ve built in this franchise got us to where we are. I’ll share this with all of you.”
“PuroClean Franchise of the Year is incredibly difficult to win, as the competition is fierce! It is truly earned with points awarded from every area of our business. This year, we had a rare repeat winner. However, it was no surprise to me, as Nelson and Sujey have continued the amazing work and service that got them this recognition last year,” said Steve White, President and COO of PuroClean. “Nelson Rivera lives a life rooted in service—whether responding to fires as a firefighter or stepping in to help families recover from disaster as a PuroClean Franchise Owner. He meets every challenge head-on, driven by a deep commitment to helping others. Together with Sujey, he embodies what it truly means to be a Paramedic of Property Damage®. The Rivera family sets a standard we can all aspire to.”
